{
  "slug": "amplitude",
  "name": "Amplitude",
  "category": "Product Analytics",
  "website": "https://amplitude.com",
  "description": "Analyzes user behavior through event analytics to drive product engagement and growth.",
  "openRfpCount": 0,
  "url": "https://saasrfp.com/vendors/amplitude",
  "features": [
    {
      "slug": "custom-dashboards",
      "name": "Custom dashboards",
      "description": "Creates dashboards with metrics, funnels, and trend charts.",
      "group": "Dashboards & Charts"
    },
    {
      "slug": "funnel-analysis",
      "name": "Funnel analysis",
      "description": "Visualizes multi-step conversion paths and abandonment rates.",
      "group": "Dashboards & Charts"
    },
    {
      "slug": "retention-reports",
      "name": "Retention reports",
      "description": "Measures how often users return over daily, weekly, or monthly cycles.",
      "group": "Dashboards & Charts"
    },
    {
      "slug": "event-tracking",
      "name": "Event tracking",
      "description": "Captures user interactions and custom events from web and mobile apps.",
      "group": "Event Analytics"
    },
    {
      "slug": "user-identification",
      "name": "User identification",
      "description": "Links anonymous users to accounts using unique identifiers.",
      "group": "Event Analytics"
    },
    {
      "slug": "real-time-data",
      "name": "Real-time data",
      "description": "Provides immediate access to event data as it arrives.",
      "group": "Event Analytics"
    },
    {
      "slug": "a-b-testing",
      "name": "A/B testing",
      "description": "Runs controlled experiments to test feature changes and measure impact.",
      "group": "Experimentation"
    },
    {
      "slug": "statistical-significance",
      "name": "Statistical significance",
      "description": "Calculates confidence levels and automatically detects winning variants.",
      "group": "Experimentation"
    },
    {
      "slug": "api-access",
      "name": "API access",
      "description": "Exposes analytics and user data through a comprehensive REST API.",
      "group": "Platform & Security"
    },
    {
      "slug": "webhooks",
      "name": "Webhooks",
      "description": "Triggers external systems when user actions or cohort memberships change.",
      "group": "Platform & Security"
    },
    {
      "slug": "data-export",
      "name": "Data export",
      "description": "Exports event data to data warehouses or cloud storage.",
      "group": "Platform & Security"
    },
    {
      "slug": "role-based-permissions",
      "name": "Role-based permissions",
      "description": "Controls user access to projects and features by role.",
      "group": "Platform & Security"
    },
    {
      "slug": "user-segmentation",
      "name": "User segmentation",
      "description": "Creates user groups based on behavior, properties, and events.",
      "group": "Segmentation & Audiences"
    },
    {
      "slug": "audience-builder",
      "name": "Audience builder",
      "description": "Builds saved audiences for targeting and activation.",
      "group": "Segmentation & Audiences"
    },
    {
      "slug": "behavioral-cohorts",
      "name": "Behavioral cohorts",
      "description": "Groups users by shared patterns and actions over time.",
      "group": "Segmentation & Audiences"
    }
  ],
  "openRfps": []
}